Tailor-made Route to Market Solutions
Ensuring Brand Success
We work with local and international manufacturers and brand owners, both in the market or wanting to enter the market, by managing their brands on their behalf.
Your Route to Market Partner
Products fail to launch without the right route to market partner. We understand that our clients are looking to turn their products into successful brands, but often don’t know where to begin. Contact Rocque Consulting to find out how we can help you get your brand the attention it deserves with a successful route to market entry plan.
Global Best Practices
We work according to global best practices, partnering with our clients to help them achieve the success they deserve.
The Right Distribution Partners
Our distribution partners are all best in class. We align our clients’ brands with the right channels to gain traction and accelerate growth.
From Factory to Shelf
We create an unique route to market plan based on the business’ requirements and needs. We then manage the brand in market from factory to shelf.
Book a free consultation today and let’s get started on a tailor-made route to market plan to set your brand on a growth trajectory.
Give Your Brand a Fighting Chance.
Partner With the Best.
We work within the broad fast moving consumable goods (FMCG ) and retail sector, with brands looking to successfully enter the South African market.
Our partners benefit from:
our experience working with multiple market leading, secondary and challenger brands.
our deep understanding of taking brands to market along with the management of the brands in market.
our ability to connect brands with the correct partners and manage them in the market.
Rocque Consulting is headed up by Peter Arthur. His 25 years working in the fast-moving consumer goods industry in South Africa positions him to offer a depth of knowledge and insights to clients looking to reach their full and profitable potential.
Ready to Chat to Us About a Tailor-made Plan for Your Brand?
Book a Free Consultation
Give us a call or book online to arrange your first consultation, which is absolutely free!.
Tell us What You Need
We send you our Rocque Consulting Bolt on Requirements form, you send it back with the required market information.
Get the Plan and Launch Your Brand!
We create the route to market framework, then we take your brand to market.
Brands fail to realise their potential without the right partner and plan.
We have the experience it takes to launch and manage successful brands in the market place.
Brand manufacturers are looking for measurable outputs and results. We rely on global best practices and years of experience in the market place to work with you to develop realistic projections and a measurable plan to guide your brand towards achieving the success and attention it deserves.
How can we help you achieve your business goals?
We create tailor-made route to market solutions for new as well as existing brands by identifying the correct partners and solutions required to achieve specific outcomes.
Following this, we develop a joint business plan together with our brand owners. Once complete, we manage their brand in market on their behalf, implementing our formula to accelerate growth within the identified market segments.
We also assist existing brands to identify their in market challenges and create rectification plans to realign the brand and support functions.
What We Do:
Develop detailed route to market entry plans including full analysis of the retail landscape for brands entering the South African market as well as for local brands not familiar with the retail landscape and structure.
Manage brands in market through a Distributor or Direct to Trade (DTT).
Should a distribution model be required, we ensure that the distributor is the correct fit for the brand.
Implement the correct measurement criteria and models to ensure a collaborative working relationship with either distributors or third party agents.
Create cost to serve models to ensure brand owners enter the market with 'eyes wide open'.
Ensure that our clients' brands aren't overlooked in the market place.